Nov. 22, 2019

Brevard County Housing Statistics - October 2019 from CENTURY 21 Ocean

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As we count our blessings this year, we want you to know fortunate we are to have the opportunity to work with you as a customer. We truly value the trust you have put into our team. Thank you for your continued support and for making this year a great success! We wish you a happy & grateful Thanksgiving holiday season!

In honor of the Thanksgiving meal, I'm sharing a family recipe called Angel Biscuits, handed down by my grandmother, Mema. I'm 'elected' every holiday now to bake these. I'm still trying to perfect them and get 'scores' from the family (96-99 out of 100) around the dinner table. I doubt they'll ever give me a perfect score, though, so they have an excuse to continue asking me to bake them each holiday!

Mema was the quintessential matriarch & her kind; generous nature touched everyone with love & grace plus lots of prayers. I hope you have a family member or friend in your life that supports & loves you like this. If not, let us all strive during this season to become a better version of ourselves to embody these qualities.

...(PS, the recipe is not at all healthy like I usually try to eat....but these are light & delicious and hey, it's the holidays!

~Barbara Schluraff

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5 Cups of Flour

1 Tsp. Baking Soda

1 Tsp Salt

3 Tsp Baking Powder

4 Tb. Sugar

1 Package yeast dissolved in 2 Tb. of Warm Water

2 Cups Buttermilk, room temperature

1 Cup Shortening (Crisco or Humanely raised Lard)

Mix flour, soda, salt, baking powder & sugar. Cut in shortening then add buttermilk & yeast. Mix only until blended. Let rise, covered, in warm area at least 1 hour. Roll out on floured surface then cut into biscuits. Let rise, covered, another 1/2 hour to hour. Bake at 400 until very lightly browned.

 

⬇️C L I C K T O P L A Y !⬇️

A Space Coast Hidden Gem... | POMPANO GRILL

The BEST local eateries deliberately avoid a one-size-fits-all menu and instead, cater to the local community's tastes and affections. Local restaurant, Pompano Grill is a unique source for a genuinely innovative dining experience. Pompano Grill is one of our broker/owner Barbara Schluraff's FAVORITE restaurants on the Space Coast.. and she's a well-traveled "foodie."

Make sure to stop in and see Jacqueline Sampson and her brilliant team, recent winners of the 2019 Blended Burger Project through the James Beard Foundation. I don't know about you, but I am hungry for a Psychedelic Phish Burger! Local Florida-caught cobia, Scottish salmon, and roasted cremini mushrooms, hoisin sauce, ginger, and garlic.

 
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Click the properties below to view more info!

P R O P E R T Y S P O T L I G H T S
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A quick recap of the Brevard County Residential Report for October 2019:

  • Closed Sales are down -8.7% for October 2019 in which the number of units closed was 739 compared to 809 in October 2018, with a decrease in cash sales of -26.0% compared to October 2018.
  • New Pending Sales are up +22.7% and New Listings are up +4.0%.
  • The Median Sales Price for Brevard Single Family homes is up +4.3% to $240,000 compared to a year ago, which was $230,000.
  • Months Supply of Inventory is down -15.2% to 2.8 months, a decrease from 3.3 months in October 2018.
  • Traditional Sales are down -6.1%, with a median sales price of $244,900.
  • Foreclosure/REO Sales are down -55.2%, with 13 sales and a median sales price of $152,000.
  • Short Sale Closings are down -87.5% with 1 closed sale in October 2019 compared to 8 sales in October 2018.
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A quick recap of the Brevard County Townhouses/Condos for October 2019:

  • Closed Sales are down to -6.0% for October 2019 in which the number of units closed was 220 compared to 234 in October 2018, with a decrease in cash sales of -14.0% compared to October 2018.
  • New Pending Sales are up +20.3% and New Listings are up +15.3%.
  • Median Sales Price for Townhomes/Condos is up +5.7% to $185,000 compared to a year ago, which was $175,000.
  • Months Supply of Inventory is down -2.8% to 3.5 months in October 2019 from 3.6 months in October 2018.
  • Foreclosure/REO Sales are unchanged at 0.0%, with 3 sales and a median sales price of $131,000.
  • Short Sale Closings are unchanged at +0.0% with 0 closed sales in October 2019 compared to 0 closed sales in October 2018.
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We're taking a different approach to buying and selling Real Estate in Brevard County …….and people are noticing!!!!

CLICK TO READ MORE ABOUT Building & Supporting an All-Star Real Estate Team

 
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As trained real estate professionals, we can help you get the results you want. From the very beginning, we will work together to define your needs and develop a plan for achieving your real estate goals. Throughout the process, we’ll keep those goals and your best interests in mind, and we’ll work hard to make sure all of your expectations are met. We won’t give up until the job is done to your satisfaction. When we work together, you can expect nothing less than the best. We have a history of satisfied customers, and I hope you’ll be next.

Give us a call today if you’re ready to get started.

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In case you missed it last year...

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Did you make a list and check it twice? Stop by CENTURY 21 Ocean on December 6th for a FREE photo op with the Big Guy! Come and enjoy the MAGIC of Christmas with us!

 

EVENT will be at our NEW office:

117 N Orlando Ave. Cocoa Beach FL 32931

(Between Simply Delicious Cafe & Bakery and Quiet Flight Surf Shop)

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Connect with Us!

Keep up to date on all our news, get helpful tips, and more.

Posted in Real Estate News
Nov. 1, 2019

Real Estate Trends 2019-2020

 

Real Estate Trends 2019-2020 

2019 has been yet another great year for the Real Estate market. The rise in home prices has started to slow, but demand is steady. Mortgage rates have dipped to historic lows, and there has been a recent increase in new housing construction. These are all indicators of a strong, healthy real estate market, and these trends are expected to continue well into 2020. This is great news for both buyers who are looking to become new homeowners and sellers hoping to make a move.

 

Home Prices Are Rising, Slowly 

The National Association of Realtors is expecting home price increases to slow slightly in 2019 but expect a "soft landing." The average home sales price is expected to increase roughly three percent over the course of 2019, and they expect home sales to increase by one percent over last year's growth. Slower steady growth is an excellent sign of a healthy, stable market.

The total number of homes sold next year is still expected to rise, even if it's at a slightly slower pace than recent history. That's great news for sellers but, higher prices means some buyers will be priced out of the market, which could ultimately lead to fewer offers for sellers.

 

Slower growth in home sale prices isn't always a bad thing. Slower appreciation and lower prices it can enable more buyers to enter the market creating more demand. What matters most is the fundamental strength of the economy; low unemployment numbers, healthy consumer spending, and responsible lending practices. The Federal Reserve wants the economy to grow at a slow, steady pace to prevent another market crash down the road. This is what will keep home prices stable and steadily increasing as supply and demand fluctuate in various markets.

 

Markets Remain Hot in the South 

According to the S&P CoreLogic Case-Shiller Home Price Indices- the leading measures of U.S. residential real estate prices- Phoenix, Arizona, led the U.S. with an annual price increase of 6.3% in 2019. Price gains in the Southeast remained strong led by Charlotte, North Carolina, Tampa, Florida, and Atlanta, Georgia, which saw prices rise 4.5%, 4.3%, and 4%, respectively. Some southern coastal markets like Cocoa Beach, Florida, show no signs of slowing down anytime soon.

 

Slightly Longer to Sell

With fewer buyers in the market, there will also be fewer offers, so you will want your home to stand out from competing homes for sale in your area. The best way to present your home is to put extra effort into online marketing, curb appeal, and staging to present your home in the best possible light for potential home buyers. Most important of all, work with a professional Realtor to help you list your home at the perfect price.

Higher prices for buyers means they may need to expand their search area or be willing to give up some extra "wants" to get their "must-haves." It is also a good idea to consider looking at the least expensive home in a good neighborhood or a fixer-upper that may need a little work. 

For home sellers, today's real estate trends mean fewer offers. Still, good listings in hot markets will have no problem selling in a reasonable amount of time. Overall, market demand is still strong, and prices will continue to rise, albeit at a slower pace. The bidding wars and overnight price gains of the past few years are fading, but sellers in hot markets can still expect strong demand driven by a low supply across the country. You can see if your market is "slowing" by looking at the average Days On Market—DOM or the number of days a home is actively listed for sale. 

 

Find a professional real estate agent who is an expert in your current market. They will help you set expectations for how much you can sell for, and how long it may take to receive the right offer.

 

Rates are Still Historically Low

Economists at Freddie Mac predict the fourth quarter of 2019 will average a 3.7% interest rate or lower on a 30-year, fixed-rate loan. According to Fannie Mae, the 2019 average has been about 4% apr overall, and they expect the year to average out at about 3.9%.

 

For home sellers, higher mortgage interest rates mean properties will be on the market slightly longer and to possibly receive fewer offers. For home buyers, higher mortgage interest rates mean they will have less purchasing power, and they will not be able to afford as much house. Even though mortgage interest rates are starting to climb, they're still historically low.

 

Millennials Will Be Buying

In 2019, millennials will lead the way in new mortgage originations, accounting for at least 45% of the total real estate market and since 2017, millennials have accounted for the largest share of new mortgage originations in the country. Realtor.com expects millennial buyers to be the largest segment of home buyers again in 2020, accounting for more than 45% of all new mortgages. Data from the National Association of Realtors (NAR) shows that Millennials made up more than 37% of all new homebuyers last year and more than 20% of all sellers. 

 

Millennials are used to living in the instant gratification age of high-tech conveniences of Netflix, GrubHub, and Amazon Prime. They expect convenient online home shopping as well. millennials are very internet savvy and do their research online before house shopping, so you need to make the best possible online impression with great photos, a well-written property description, virtual tours, and an accurate listing price. 

 

Millennials are looking for energy-efficient smart homes and homes in up and coming trendy cities like Nashville, Tennessee, or Austin, Texas, or Cocoa Beach, Fl that offer big city life at a more affordable cost of living. Smaller cities are also growing and creating more affordable opportunities for buyers. Many of the larger metropolitan cities have become too expensive, and that has led to growth in smaller fast-growing cities and in the suburbs outside of large cities — a re-emergence of the suburbs. 

 

Property Tech And AI in the Real Estate Industry

The impact of technology on the real estate industry has become much more prominent. Property technology has changed how agents, brokerages, and buyers and sellers work. From real estate service apps and websites to AI assistants and digital brokerages, the real estate industry is being disrupted. And that's a good thing for the market as a whole. 

Today's Real Estate Trends Mean homebuyers

...should not expect major price reductions as home prices are still gradually increasing in many markets, but they will have a greater supply of homes to choose from. This is good news for patient buyers looking for a good value or the perfect home. 

 

Many first-time homebuyers may continue to struggle with affordability. While more first-time homebuyers are entering the market, rising home prices will make it more challenging to get everything on their wish list so right now is still a perfect time for potential first-time homebuyers to enter the market. There are no signs of an impending market shift that would either force them to feel pressured to buy quickly or cause them to hesitate in buying a home. So, yes, 2019 is still an excellent time to search for that new home or to put your current home on the market.  

 

Whether you are planning to list your home or you are looking to buy your dream home, the current trends are favorable. Partnering with a professional Realtor in your area and make your dream a reality.

 

 

 

Posted in Real Estate News
Oct. 30, 2019

Brevard County Housing Statistics - September 2019 from CENTURY 21 Ocean

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⬇️C L I C K T O P L A Y !⬇️

MAKING A DIFFERENCE... ONE DAY AT A TIME!

WEGO | 25 Years | Serving Jesus TOGETHER!

Join with us as we gather to celebrate 25 YEARS of serving Jesus together! We will be sharing stories, dining on incredible food, and celebrating God’s kindness since 1994.

We believe that giving back should be a major goal for any business, and are proud to work with WEGO Ministries to help give vulnerable children every chance at a healthy and purpose-filled life in Christ.

-Barbara Schluraff, Broker/Owner | CENTURY 21 Ocean

WHEN: Saturday, November 2nd at 12PM

WHERE: Eau Gallie Yacht Club

100 Datura Dr

Indian Harbour Beach, FL 32937

 
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Click the properties below to view more info!

P R O P E R T Y S P O T L I G H T S
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A quick recap of the Brevard County Residential Report for September 2019:

  • Closed Sales are up +3.5% for September 2019 in which the number of units closed was 775 compared to 749 in September 2018, with a decrease in cash sales of -16.3% compared to September 2018.
  • New Pending Sales are down -1.4% and New Listings are down -2.5%.
  • The Median Sales Price for Brevard Single Family homes is up +2.1% to $240,000 compared to a year ago, which was $235,000.
  • Months Supply of Inventory is down -12.5% to 2.8 months, a decrease from 3.2 months in September 2018.
  • Traditional Sales are up +4.3%, with a median sales price of $240,000.
  • Foreclosure/REO Sales are down -17.6%, with 14 sales and a median sales price of $146,000.
  • Short Sale Closings are down -66.7% with 1 closed sale in September 2019 compared to 3 sales in September 2018.
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A quick recap of the Brevard County Townhouses/Condos for September 2019:

  • Closed Sales are up to +19.0% for September 2019 in which the number of units closed was 219 compared to 184 in September 2018, with a decrease in cash sales of -19.1% compared to September 2018.
  • New Pending Sales are down -8.4% and New Listings are down -19.9%.
  • Median Sales Price for Townhomes/Condos is up +18.3% to $199,990 compared to a year ago, which was $169,000.
  • Months Supply of Inventory is down -2.9% to 3.4 months in September 2019 from 3.5 months in September 2018.
  • Traditional Sales are up +21.1%, with a median sales price of $199,745.
  • Foreclosure/REO Sales are down -75.0%, with 1 sale and a median sales price of $220,000.
  • Short Sale Closings are unchanged at +0.0% with no closed sales in September 2019 compared to no closed sales in September 2018.
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We're taking a different approach to buying and selling Real Estate in Brevard County …….and people are noticing!!!!

CLICK TO READ MORE ABOUT Building & Supporting an All-Star Real Estate Team

 
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As trained real estate professionals, we can help you get the results you want. From the very beginning, we will work together to define your needs and develop a plan for achieving your real estate goals. Throughout the process, we’ll keep those goals and your best interests in mind, and we’ll work hard to make sure all of your expectations are met. We won’t give up until the job is done to your satisfaction. When we work together, you can expect nothing less than the best. We have a history of satisfied customers, and I hope you’ll be next.

Give us a call today if you’re ready to get started.

 

 

Connect with Us!

Keep up to date on all our news, get helpful tips, and more.

Posted in Real Estate News
Aug. 29, 2019

Brevard County Housing Statistics - July of 2019 from CENTURY 21 Ocean

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M E E T T H E

B R E V A R D B Y T H E S E A G R O U P

⬇️C L I C K T O P L A Y !⬇️

The Brevard By the Sea Group puts the client at the center of our process to ensure the best-suited team member takes on whatever task is at hand.

That means our clients never have to work around one agent’s schedule, and continuously benefit from our collective experience. We perform as a true team, resulting in the smoothest transaction possible.

-Barbara Schluraff, Broker/Owner | CENTURY 21 Ocean

 
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CENTURY 21 Ocean Partners with

W E G O M I N I S T R I E S !

Besides sharing the message of the power of the gospel of Jesus, another of their main goals is to teach and empower locals in the countries they serve to care for their own.

Take A Look Here...
 

A quick recap of the Brevard County Residential Report for July 2019:

  • Closed Sales are up +2.8% for July 2019 in which the number of units closed was 985 compared to 958 in July 2018, with an increase in cash sales of +1.0% compared to July 2018.
  • New Pending Sales are up +7.7% and New Listings are up +0.6%.
  • The Median Sales Price for Brevard Single Family homes is up +6.6% to $244,000 compared to a year ago, which was $229,000.
  • Months Supply of Inventory is down -6.5% to 2.9 months, a decrease from 3.1 months in July 2018.
  • Traditional Sales are up +3.5%, with a median sales price of $245,000.
  • Foreclosure/REO Sales are down -21.1%, with 15 sales and a median sales price of $190,000.
  • Short Sale Closings are down -50.0% with 2 closed sale in July 2019 compared to 4 sales in July 2018.
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A quick recap of the Brevard County Townhouses/Condos for July 2019:

  • Closed Sales are unchanged at +0.0% for July 2019 in which the number of units closed was 287 compared to 287 in July 2019, with a decrease in cash sales of -4.7% compared to July 2018.
  • New Pending Sales are up +19.5% and New Listings are up +3.7%.
  • Median Sales Price for Townhomes/Condos is up +7.2% to $183,000 compared to a year ago, which was $170,750.
  • Months Supply of Inventory increased +12.1% to 3.7 months in July 2019 from 3.3 months in July 2018.
  • Traditional Sales are up +0.4%, with a median sales price of $185,900.
  • Foreclosure/REO Sales are down +20.0%, with 4 sales and a median sales price of $91,850.
  • Short Sale Closings are unchanged at +0.0% with 0 closed sales in July 2019 compared to 0 sales in July 2018.
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We're taking a different approach to buying and selling Real Estate in Brevard County …….and people are noticing!!!!

CLICK TO READ MORE ABOUT Building & Supporting an All-Star Real Estate Team

 
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Please feel free to call me at 321.720.3878 or email me at barbara@c21ocean.com if you have any questions or are looking for a specific market report.

We have years of experience and are here to assist you.

We look forward to hearing from you!

 

Profile Image Barbara Schluraff
Broker/Owner
Barbara Schluraff
barbara@c21ocean.com
(321) 720-3878 - Mobile
www.century21ocean.com
Posted in Real Estate News
Aug. 7, 2019

Barbara Schluraff Talks Quarter 2 Brevard County Market Stats And More!

What does this mean for you if you are a Buyer? Seller? Are you a Stat Nerd Too? Did you know you can Sign Up for Monthly Market Reports or CREATE YOUR OWN Market Report?

 
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B A C K T O S C H O O L..... W H A T ?!?!

Did you know we've made it easy for you to search for homes by Elementary School, Middle School, and High School?

We've also compiled a list of All Elementary, Middle, and High Schools in Brevard County Florida so you can review enrollments, ratings, performance and other information for public schools in Brevard County.

Take A Look Here...
 

A quick recap of the Brevard County Residential Report for Q2 2019:

  • Closed Sales are up +7.5% for Q2 2019 in which the number of units closed was 3,018 compared to 2,808 in Q2 2018, with an increase in cash sales of 5.7% compared to Q2 2018.
  • New Pending Sales are up +3.2% and New Listings are down -11.0%.
  • The Median Sales Price for Brevard Single Family homes is up +6.6% to $241,250 compared to a year ago, which was $226,384.
  • Months Supply of Inventory is down -6.5% to 2.9 months, a decrease from 3.1 months in 2018.
  • Traditional Sales are up +7.4%, with a median sales price of $243,000.
  • Foreclosure/REO Sales are up +17.5%, with a median sales price of $172,500.
  • Short Sale Closings are down -27.3%, with a median sales price of $182,450.
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A quick recap of the Brevard County Townhouses/Condos for Q2 2019:

  • Closed Sales are up +1.5% for Q2 2019 in which the number of units closed was 792 compared to 780 in Q2 2018, with a decrease in cash sales of -9.9% compared to Q2 2018.
  • New Pending Sales are up +1.6% and New Listings are up +1.2%.
  • Median Sales Price for Townhomes/Condos is up +5.1% to $189,125 compared to a year ago, which was $180,000.
  • Months Supply of Inventory increased to 3.9 months in Q2 2019 from 3.4 months in Q2 2018.
  • Traditional Sales are up +1.3%, with a median sales price of $190,000.
  • Foreclosure/REO Sales are up +42.9% with a median sales price of $112,500.
  • Short Sale Closings are down -50% in Q2 2019 with a median sales price of $900,000.
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We're taking a different approach to buying and selling Real Estate in Brevard County …….and people are noticing!!!!

CLICK TO READ MORE ABOUT Building & Supporting an All-Star Real Estate Team

 
image
 
 

Please feel free to call me at 321.720.3878 or email me at barbara@c21ocean.com if you have any questions or are looking for a specific market report.

We have years of experience and are here to assist you.

We look forward to hearing from you!

Profile Image Barbara Schluraff
Broker/Owner
Barbara Schluraff
barbara@c21ocean.com
(321) 720-3878 - Mobile
www.century21ocean.com
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We are so excited to announce that we have partnered with Report to Base. Report To Base is an amazing resource for military personnel and their families. Know someone with PCS orders to Patrick Air Force Base? We can help you find the PERFECT home for your family. To all those that are currently serving or have served thank you so much for your service-- American Heroes! We will make this an easy Move!

 

Posted in Real Estate News
July 26, 2019

JUST IN! ... Brevard County Housing Statistics - June 2019 from CENTURY 21 Ocean

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If you physically, mentally and emotionally feel well then you are naturally confident, motivated and ready to perform. Among running, biking, and swimming, to name a few, Barbara likes to spend time at a local Yoga Studio - Infinity Yoga to get her M I N D right so that she is best she can be for her friends, family, and customers.

We understand that you—like every client—have your own unique personality, wants and needs. We rise to meet you at your level, tailoring our approach to match your preferences.

This service-oriented mindset isn’t limited to the office—we seek to extend outreach and aid to the community we live in, work in and love. century21ocean.com

-Barbara Schluraff, Broker/Owner | CENTURY 21 Ocean

 

Quickly search the NEWEST Listings with these popular real estate searches on our website!

3Bed/2 Bath Homes With A Pool

Condos For Sale in Brevard County

Homes With A Pool

Homes Near The Beaches under $200k

CENTURY 21 Ocean
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A quick recap of the Brevard County Residential Report for June 2019:

  • Closed Sales are down 3.5% for June 2019 in which the number of units closed was 924 compared to 958 in June 2018, with a decrease in cash sales of 9.3% compared to June 2018.
  • New Pending Sales are up +0.3% and New Listings are down -10.3%.
  • The Median Sales Price for Brevard Single Family homes is up 7.8% to $248,000 compared to a year ago, which was $229,950.
  • Months Supply of Inventory is down -6.5% to 2.9 months, a decrease from 3.1 months in June 2018.
  • Traditional Sales are down 1.2%, with a median sales price of $249,250.
  • Foreclosure/REO Sales are down 69%, with 9 sales and a median sales price of $130,000.
  • Short Sale Closings are down 75% with 1 closed sale in June 2019 compared to 4 sales in June 2018.
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A quick recap of the Brevard County Townhouses/Condos for June 2019:

  • Closed Sales are up 7.2% for June 2019 in which the number of units closed was 239 compared to 223 in June 2018, with a decrease in cash sales of -8.3% compared to June 2018.
  • New Pending Sales are up 26.5% and New Listings are up 30.6%.
  • Median Sales Price for Townhomes/Condos is up 14.3% to $200,000 compared to a year ago, which was $175,000.
  • Months Supply of Inventory increased 14.7% to 3.9 months in June 2019 from 3.4 months in June 2018.
  • Traditional Sales are up 7.3%, with a median sales price of $200,000.
  • Foreclosure/REO Sales are up 50%, with 3 sales and a median sales price of $133,000.
  • Short Sale Closings are down 50% with 1 closed sale in June 2019 compared to 2 sales in June 2018.
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We're taking a different approach to buying and selling Real Estate in Brevard County …….and people are noticing!!!!

CLICK TO READ MORE ABOUT Building & Supporting an All-Star Real Estate Team

 
image
 
 

 

Please feel free to call me at 321.720.3878 or email me at barbara@c21ocean.com if you have any questions or are looking for a specific market report.

We have years of experience and are here to assist you.

We look forward to hearing from you! 

Posted in Real Estate News
June 4, 2019

Real Estate News | June 2019 | Real Estate News That Matters To You

Gen Xers Driving Multi-Generational Housing Trend

MultiGen Living

This Is Us. Jane the Virgin. Black-ish. What do they have in common? They are all family television programs that have members of multiple generations living under one roof. But the reality of multi-generational living is more than sitcom fodder.

According to the 2019 Home Buyer and Seller Generational Trends report by the National Association of REALTORS® (NAR), multi-generational housing continues to be a growing trend among homebuyers. This trend is driven largely by Gen Xers (typically use birth years ranging from the early-to-mid 1960s to the early 1980's), who are the second-largest band of homebuyers today at 24%. Of that cohort, one in six purchased a multi-gen home, half of whom cited accommodating adult children as their reason for doing so.

When it comes to millennial buyers, nine percent purchased a multi-generational property they could share with aging parents, per the report.

Whether you're looking to accommodate aging parents or making room for your boomerang child, these tips will help you find the right place to make it work.

Look for a home that was built with multi-generational living in mind.

Schumacher Homes, Lennar, and Plantation Homes are just a few of the builders offering a multi-gen solution in a brand-new residence.

Tailor your home search.

If custom built multi-generational home isn't doable, look for a home that's easily convertible. A downstairs bedroom and bath is key for older residents, and an en suite bathroom is even better. A home with a basement or attic may seem like an ideal place to turn into a grandparent's haven, but stairs can be dangerous and obviously wouldn't work for a parent using a walker or wheelchair.

A property with a guesthouse or enough land on which to place a granny suite or tiny home is another option. Just make sure the land is zoned properly to accommodate this type of structure.

Make smart renovations.

Taking down walls to create an open floorplan is a smart move that can have a positive impact on your home's value and also make it more accessible for aging parents.

The National Association of Home Builders' (NAHB) Aging-In-Place Remodeling Checklist recommends a "5-foot by 5-foot clear/turn space in the living area, kitchen, a bedroom, and a bathroom." They also suggest wide hallways that measure a minimum of 36-inches across, good lighting, and non-slip flooring. 

 

 

 

6 Kitchen Design Trends Inspired by Restaurant Kitchens

Not all kitchen design trends stand the test of time, but a restaurant kitchen is meant to be as functional as possible for as long as possible. Taking a few cues from restaurant kitchens can help you create a residential kitchen that you'll be sure to love for years to come!

1. Forget the Island

A kitchen island allows for lots of prep space and storage but can also make even a large space seem cramped and crowded. A work table in place of the kitchen island still provides plenty of room to work, offers shelving underneath for storage, and can be moved easily when not in use.

2. Consider a Stainless Steel Backsplash

Stainless steel is durable, doesn't absorb microbes, and is fire-resistant, which is why it's long been a popular material for commercial kitchen backsplashes. It's also easy to clean and coordinates with most kitchen styles.

3. Hang Utensil Rods

Rarely do restaurant kitchens keep utensils in drawers, as this is a surefire way to create a cluttered, jumbled mess. A utensil rod or two will keep all your kitchen tools organized, in plain sight, and close at hand.

4. Install a Magnetic Knife Strip

Much like utensil rods, many commercial kitchens include magnetic strips along walls to hold chefs' knives. Storing knives on a magnetic wall strip reduces the risk of cutting yourself while rooting around in a drawer and also allows you to easily see each knife blade type and size. A magnetic knife strip also eliminates the need for a bulky knife block on the countertop.

5. Use Wire Shelving in Your Pantry

Wire shelving allows for air circulation around your stored foodstuffs, reducing damage from heat and humidity. Wire shelves also don't need cleaning as often as standard wood shelves.

6. Install an Open Shelf Over the Stovetop

Many commercial kitchens feature an open shelf or two over the stovetop, for holding pots and pans, spices, timers, and even a recipe or prep instructions. Consider asking your kitchen contractor about an open shelf over your new stovetop, for added convenience and to break up the look of a bare wall behind the stove.

Posted in Real Estate News
May 31, 2019

Brevard County Housing Statistics - April of 2019

Closed Sales in Brevard County are up 10 percent for April 2019. Across Florida, the housing market reported more sales, higher median prices, and increased inventory.

A quick recap of the Brevard County Residential Report for April 2019:

  • Closed Sales are up 10% for April 2019 in which the number of units closed was 998 compared to 907 in 2018, with an increase in cash sales of 14.3% compared to April 2018.
  • New Pending Sales are up 10.7% and New Listings are down -5.9%.
  • The Median Sales Price for Brevard Single Family homes is up 4.6% to $238,000 compared to a year ago, which was $227,500.
  • Months Supply of Inventory is up 6.9% to 3.1 months, an increase from 2.9 months in April 2018.
  • Traditional Sales are up 8.2%, with a median sales price of $240,000.
  • Foreclosure/REO Sales are up 121.4% with 31 sales and a median sales price of $179,900.
  • Short Sale Closings are down -50%, with 3 sales and a median sales price of $150,000.

 

A quick recap of the Brevard County Townhouses/Condos for April 2019:

  • Closed Sales are up 0.4% for April 2019 in which the number of units closed was 256 compared to 255 in 2018, with a decrease in cash sales of -12.1% compared to April 2018.
  • New Pending Sales are down -9.1% and New Listings are down -10.4%.
  • Median Sales Price for Townhomes/Condos is down -8.7% to $173,500 compared to a year ago, which was $190,000.
  • Months Supply of Inventory is up 11.4% to 3.9 months in April 2019 from 3.5 months in April 2018.
  • Traditional Sales are up 1.2%, with a median sales price of $175,000.
  • Foreclosure/REO Sales are down -50% with 2 sales and a median sales price of $91,013. 
  • Short Sale Closings did not occur. There were no short sales in April 2018 or April 2019.

Posted in Real Estate News
May 8, 2019

Harness the Power of The Internet to Sell Your Home

Harness the Power of The Internet to Sell Your Home

You’ve worked closely with your real estate agent creating the perfect property listing to sell your home, and it looks great. You’ve taken high-quality professional photos and crafted an alluring home description that should get buyers lining up to make offers. 

But have you considered how will these buyers will find your new listing among the millions of properties already calling Google home?

If your agent doesn’t have a fast and firm answer to that simple question, it’s time for you to familiarize yourself with some basics about digital marketing and real estate SEO. 

Search Engine Optimization Makes a Huge Impact.

Selling your home is all about timing and presentation and SEO—or search engine optimization—is a great tool to ensure your property is presented in the most timely manner possible, to people looking to buy a home! 

Basically, if you’re property isn’t at the top of the search engine results, you’re losing views, showings, and sales to competing listings.

When it comes to real estate, SEO makes all the difference. According to the National Association of Realtors:

90% of prospective homebuyers search for homes online.

More than half all homebuyers start their search online.

Since 2008, Google searches for real estate have grown at a clip of 20% year over year, each and every year. 

Did you know that organic listings, not AD’s, receive 90% of all clicks on Search Engine Result (SERP) Pages? Additionally, the first 3 organic positions on Google receive 61% of the clicks, and only 10% of online users even go to page 2 of results! 

Find a Realtor Who Understands SEO

Similar to Google, real estate websites act as search engines to help buyers quickly and easily find the home of their dreams. Two great examples include the MLS and Zillow.

The Brevard County MLS, or the multiple listing service, is an electronic database that offers up-to-date information about property listings. Zillow, the most highly trafficked consumer real estate website in the world, acts as a search engine for home buyers. 

When a buyer goes to the Zillow homepage, they can search in a desired geographical area then use filters such as price range, school district, and square footage to help narrow down their search. 

These are truly revolutionary tools for the average home buyer, but for individuals looking to sell their home these sites produce big challenges, such as standing out from the crowd or highlighting selling points that Zillow and the MLS simple cannot. 

That’s why partnering with a Realtor who understands digital marketing and the impact of SEO is so valuable.

SEO is not a quick or cheap undertaking, so real estate firms that have invested in their online footprint provide an inherent advantage to property sellers right out the gate. 

Many homeowners, who have-not partnered with a Realtor that understands the importance of SEO are beholden to the MLS or Zillow, inevitably having their property grouped in with a variety of similar properties, providing limited advantage or discernment in a competitive marketplace. 

A digitally prepared real estate partner will have the ability to provide a tailor-made landing area, on page one of Google, to highlight a property and give it the best chance to sell it quickly and at the highest value possible.  

The Majority of Today's Home Buyers Are Millennials

Guess who’s taking the over as the most common home buyers? Yep, millennials are taking over as the highest percentage group for new home sales. They are getting older, settling down and stable in their careers. Their household income has increased to an average of $88,200 and they’re looking to buy homes in middle and upper-middle class neighborhoods. 

This is especially true in growing markets like the Space Coast. 

What More Millennial Home Buyers Means for Sellers?

Here are three important words: Know your buyer. Millennials are internet savvy and do their research before house shopping. They are accustomed to convenience and easy online shopping. The home search starts online for millennials, so you need to make the best possible impression on the internet to get their attention. Make sure you invest in high-quality photos, videos, virtual tours, drone videos, and most importantly ensure these photos and videos are found by placing it on a page that ranks highly and is optimized for search engines. 

Consumers are all about the visuals these days, and they want to know everything they can about a home before visiting it. Having features like 3-D virtual tours and high-resolution photos can enhance your property presentation and catch more customers.

Consider these statistics from the National Association of Realtors:

62% of home buyers want to be able to tour a home virtually online.

89% of home buyers find photos on a website extremely helpful.

79% of homeowners prefer to list with a real estate agent who uses video marketing to advertise their home.

36% of home seekers used online video in their research process.

Local Search SEO

Real estate is a hyper-competitive industry, as you no doubt are aware. Thousands of firms and individual agents are all vying for the attention of a small pool of potential buyers. 

Even if your real estate agent may do business across several cities in a market area, it’s better to start optimizing for local keyword phrases one-by-one rather than trying to tackle their entire service area in one fell swoop. Why?

Because over two-thirds of home shoppers begin their research with a local keyword phrase such as:

  • Cocoa Beach real estate company
  • Brevard County homes for sale
  • Cocoa Beach land for sale
  • Melbourne real estate agent

For instance, at CENTURY 21 Ocean, we serve the entire Space Coast real estate market and surrounding areas but have an office based in Cocoa Beach. Because our team understands the importance of local SEO for our sellers, we have optimized to be found on page one of Google results in Melbourne, Cocoa Beach, Satellite Beach, Indialantic, Melbourne Beach, Viera, Rockledge, Merritt Island, and more.  

This helps our customers listing to appear in location-based Google search and Google Maps when buyers search for homes for sale in their desired location. It also allows us to provide optimal landing pages for our listings regardless of town or city. 

Use Video Marketing

Prepare your marketing efforts for 2019 and embraced video marketing. It’s impossible to ignore the impact videos are having on the real estate market. Videos drive organic traffic and feature lifestyle stories to help sell your home for top dollar. Sell your homes special features, show your home in its best light and sell the lifestyle of living in its location, but most of all make sure the video is found with SEO! 

If you haven’t embraced video for your real estate marketing, you’re going to get left behind in 2019.  Don’t worry though, there is still time to catch up. Remember, the best time to plant a tree was twenty years ago, the second best time is today.

Provide a Virtual Tour

Today, buyers are not typically driving around looking for their “perfect” neighborhood or dream home. Instead, they’re online scouting Google Maps, Zillow.com, Trulia, or the hundreds of Facebook or Google Ads that they are inundated with at all times. 

A professional listing with a virtual tour will help your property rank higher on searches.

 

Master Mobile First Optimization

Most home buyers these days use their mobile devices to search for properties online, especially millennials. Make sure to work with an agent who understands this and optimizes your listings to be viewed on mobile devices of all kinds. If your Realtors website isn’t designed to adapt responsively to cell phones and iPads, then you will be missing out on most of the web traffic.

These days, millions of property listings are at every buyer’s fingertips and without a strong online presence, your real estate agent could be missing out on a huge opportunity to get your home sold quickly at your initial asking price.

Thanks to the convenience of mobile devices, the power to buy and sell is quite literally in your hands at all times! Statistics from the National Association of Realtors has shown that 58% of Millennials and 46% Generation X found their home on a mobile device.

Visuals, Visuals, Visuals

We cannot overstate the importance of high-quality MLS photos. Your listing photos are the online version of “curb appeal,” high-quality photos can be the difference maker in getting a sale. Even if your property is immaculately manicured, perfectly remodeled, and listed at a great price...a mediocre online listing will drop it to the bottom of the list. Great photos, video, drone footage, and virtual reality tours have become an integral part of the buying and selling process, especially for millennials.

 

Maximize Social Media to Promote Authenticity

If your Realtor is not using a social marketing strategy, you might be missing out in 2019. Share your listing on social media. The more shares you get to your listing the better and the more upvotes likes and retweets the better. Social signals refer to a web page’s collective shares and visibility on various social media platforms like Facebook or Twitter. Improving these metrics often correlates with better rankings on Google search. Studies show that social media expands the reach of a webpage and improves brand awareness for a particular product or service. Sharing your homes listing on social media sites will increase the exposure of your listing and help improve your placement on Google. From Twitter to Instagram and Facebook, social media has revolutionized the way we spread the word about properties. 

Other Factors That Affect Your Homes Listing

Make sure your listing is user-friendly and easy to navigate. Include high-quality images, video, virtual tours and lifestyle stories that excite your potential buyers. Most importantly showcase why they should choose your property over all the others.

This is especially important in highly competitive areas such as the Space Coast, where standing out could mean the difference in a sale or further waiting. 

Does your real estate agent’s website have client reviews?

If you’re listing your property on your real estate agent’s website you should check their client reviews. The presence of client reviews helps their website-and your listing-rank over their competitors. Google takes positive reviews into account when determining which websites and property listings to showcase in the top results.

Their website should also be updated regularly with fresh, informative blog posts, articles, tools, and local resources to keep visitors coming back to and engaging with their site, thus increasing the exposure of your listing. Interaction is one of several key factors in Google rankings.

Does the title of your property listing highlight primary features? 

This element of your listing is easy to optimize and can help you rank higher than other sellers you’re competing against. Titles are an important consideration for both search engines ranking and buyers browsing homes in the search results. Make sure your title calls out your home’s biggest sells and features. These same keywords should also appear through your listing’s content. SEO-wise, use a catchy title ‘Rarely Available Executive Oceanfront Single Family Cocoa Beach Home, Will Go Quick,’” It needs to be catchy and contains the keywords you want to rank for, not just a regular, “nice four bedroom beach Brevard County home for sale.”

Are the images in your property listings using keywords?

If you hover your mouse over an image, it will often show the title of that image. Be sure that the image on your property listing is optimized to include a description of what is pictured and doesn’t just list a series of random letters and numbers. Search engines are able to look at those the images as another clue to determine what your home listing page is about and rank it accordingly. 

Additionally, you will want to think about local search terms that buyers might be looking for as well. For example, Brevard County Schools, Space Coast beachfront condos, that are around your property and will capture the attention of buyers looking for these features.

Take Control in 2019 With a Top-Notch Realtor

Most importantly hire an experienced pro. 

Last year, 90% of millennial home buyers used real estate agents to purchase their homes. Think they’re onto something? You bet they are! 

Don’t try to sell on your own.

Get the help of a professional so the home selling process is smooth and trouble free. A firm using SEO best practices will increase traffic to your property listing and ultimately help you sell your home faster at the initial asking price. To make this happen, work with your real estate agent from the get-go to talk about your SEO game plan.

So, whether you’re selling or buying, you can take advantage of the current real estate search trends by partnering with a real estate agent with a strong online presence and great SEO. 

Call or Email us at CENTURY 21 Ocean today and learn more! 

321.323.1212 | sales@c21ocean.com

Posted in Real Estate News
May 1, 2019

REAL ESTATE NEWS | MAY 2019 | Real Estate News That Matters To You

To Turf or Not to Turf

Yard care is a big consideration for homeowners. Real grass is high maintenance, a water hog, and expensive to replace. Artificial grass may be a good alternative for some households. Here are some of the pros and cons of turf:



Pro: No maintenance.
Artificial grass does not require mowing, edging, seeding, or watering. Once you lay it down, you’re done.

Con: Initial expense.
Turf prices range from $8–14 per square foot. You can find some sales and deals, but keep in mind that you get what you pay for. The upside is you won’t need to replace or re-seed it.

Pro: Long-term durability.
“The life expectancy of artificial turf can be upwards of 25 years,” says Gardenista, “making it a less costly alternative to real turf over its life span.”

Con: It might be against the rules.
If you live in a community with a Homeowner’s Association (HOA), be sure to get permission first. Turf is becoming more common, which is convincing more HOAs to approve its use, but check first. You don't want to make a big investment in turf only to be told you have to rip it out and replace it with grass.

Pro: It’s eco-friendly.
The water savings element is huge if you’re looking to live a little greener. Some manufacturers even use recycled materials, such as old tires or plastic bottles.

Con: It’s not biodegradable.
Artificial grass will end up in a landfill some day.

Pro: It’s pet-friendly.
“The good news is that pet waste won’t negatively impact your artificial grass, and turf is easy to clean,” says Purchase Green. There are also specific types of turf that are designed for animals.

Con: It’s hot.
“Real grass has a cooling effect when the air temperature is high. Artificial grass lacks this cooling quality,” says SFGATE. “The grass itself may become hotter than the air and can make the surrounding air feel hotter.”

Pro: It looks great all year round
If you live in an area where the lawn is dormant in the winter, it will be a nice change to see your lush, green (faux) lawn, even in negative temps.

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Posted in Real Estate News